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Redefining Trade Promotion Management With Agentic AI and ServiceNow
Session Category: Session
First come, first seated
Featuring: Genpact
Discover how Genpact is reinventing Trade Promotion Management on ServiceNow® with an AI-driven, agentic solution built on deep CPG operational expertise. Learn how to replace manual, fragmented steps with intelligent agents that validate terms, apply retailer logic, manage exceptions, and automate contract creation—cutting cycle times by 30–40% and manual effort by 25–35%. Join this session to see how intent-driven AI and seamless execution transform trade promotions into a proactive, insight-led workflow that boosts efficiency, accuracy, and collaboration.
Primary Product: AI Agents
Secondary Product: Analytics and Insight-to-Action Apps, Workflow Data Fabric, Workflow Data Management, AI Experience
Session Level: Beginner
  • Tuesday, May 512:00 PM - 12:15 PM PDT

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