In today’s fast-paced digital landscape, businesses need intelligent, connected, and automated solutions to stay ahead. Microsoft and ServiceNow are redefining enterprise efficiency by seamlessly integrating AI, data, and workflows across every facet of an organization—empowering teams, optimizing operations, and driving measurable business outcomes.
Sponsors
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Microsoft
Platinum
Overview
Microsoft enables digital transformation for the era of an intelligent cloud and an intelligent edge. Its mission is to empower every person and every organization on the planet to achieve more.
Sponsored Sessions
Sponsor Theater
Intermediate
Yes
Knowledge
Session
General
All
First come, first seated
Session Tile
AI Agents
Business Analyst
Executive
Implementer
Platform Owner
N/A
Session
Now Assist
AI Agents
IT Service Management
AI
Employee Center
IT Service Management
Security Operations
AI & Now Assist
AI Agents
1:00 p.m. Wednesday, May 07
Wednesday, May 07
, Global GM, Microsoft
, Director Partner Technology Strategy, Microsoft
- Wednesday, May 71:30 pm - 1:50 pm PDTExpo Theater 7
Sponsor Breakout
Intermediate
Yes
Knowledge
Session
General
All
Save a seat
Session Tile
AI Agents
Business Analyst
Executive
Implementer
Platform Owner
Technology and Media
Session
Now Assist
AI Agents
AI
AI & Now Assist
AI Agents
2:00 p.m. Wednesday, May 07
Wednesday, May 07
The Future of CRM is Here—and it’s not just about managing contacts and deals. Companies demand smarter, automated, customer-first solutions that connect front-office operations, support, and service workflows. Join industry leaders as they explore how Microsoft Dynamics and ServiceNow Customer Workflows are revolutionizing CRM modernization. Discover why traditional CRM isn’t enough, how AI and automation drive engagement, real-world use cases, and best practices for implementing a modern CRM strategy.
, Global GM, Microsoft
, SVP, Global Solution Sales & Programs, ServiceNow
, Senior Principal Business Program Manager , Microsoft
- Wednesday, May 72:30 pm - 3:00 pm PDTVenetian - Lido 3001A - Level 3
Sponsor Breakout
Intermediate
Yes
Knowledge
Session
General
All
Save a seat
Session Tile
AI Agents
Business Analyst
Executive
Implementer
Platform Owner
N/A
Session
Now Assist
AI Agents
AI
AI & Now Assist
AI Agents
Thursday, May 08
1:00 p.m. Thursday, May 08
Through deep integrations and a commitment to innovation, ServiceNow + Microsoft help organizations boost efficiency, cut costs, and drive productivity. ServiceNow’s automation, paired with Microsoft Azure’s secure, AI-ready infrastructure, empowers businesses to modernize IT, security, and employee experiences. Lufthansa’s VP will join us on stage to share their success story, showcasing how this partnership delivers real-world impact.
, Global Sales Director, Microsoft
, SENIOR DIRECTOR IT APPLICATION SERVICES, Deutsche Lufthansa AG
- Thursday, May 81:45 pm - 2:15 pm PDTWynn - Lafleur - Ground Level
Speakers
Stephanie Burton
Global Sales Director
Microsoft
Dominic Cristelli
Senior Principal Business Program Manager
Microsoft
Katharine Kennedy
Global GM
Microsoft
Peter Martin
Director Partner Technology Strategy
Microsoft
Matt Taylor
SVP, Global Solution Sales & Programs
ServiceNow
Felix Westendorp
SENIOR DIRECTOR IT APPLICATION SERVICES
Deutsche Lufthansa AG