Unlock the power of IBM Garage and Now Create to accelerate digital transformation with user experience and value outcomes at the core. Learn how a structured, proven process aligns technical and design requirements, and ties everything to value realization. Discover the “Golden Thread", mapping how technical and business capabilities shape future experiences. Explore human-centered design, business value mapping and value orchestration, to drive measurable outcomes. Don’t miss this session on elevating your technical transformation to deliver powerful user and business outcomes!
Sponsors
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IBM
Gold
Overview
IBM is the global leader in business transformation through an open hybrid cloud platform and AI. Our alliance with ServiceNow amplifies IBM value into any part of the client's business.
Sponsored Sessions
Sponsor Knowledge Exchange
Intermediate
Knowledge
Session
General
Expo Activities
All
First come, first seated
Session Tile
Human Resources
Other
Session
HR Service Delivery
HR Service Delivery
Wednesday, May 07
11:00 a.m. Tuesday, May 06
11:00 a.m. Wednesday, May 07
Tuesday, May 06
, IBM ServiceNow Consulting Technologies Leader, IBM
, Associate Partner, Customer Transformation | IBM iX, IBM
- Tuesday, May 611:45 am - 12:15 pm PDTExpo - Knowledge Exchange Table 1
- Wednesday, May 711:30 am - 12:00 pm PDTExpo - Knowledge Exchange Table 5
Sponsor Theater
Intermediate
Yes
Knowledge
Session
General
All
First come, first seated
Session Tile
AI Agents
N/A
Session
Now Assist
AI
AI & Now Assist
2:00 p.m. Tuesday, May 06
Tuesday, May 06
Join us for a deep dive into how Generative AI (GenAI) and Agentic AI are reshaping customer service as we know it. These groundbreaking technologies are not just enhancing customer interactions today—they’re rewriting the playbook for future expectations. We’ll uncover emerging trends, explore real-world success stories, and discuss the critical safeguards needed to ensure responsible AI deployment. This session goes beyond theory—expect to gain practical insights into how businesses are already leveraging these innovations to drive efficiency, personalization, and customer satisfaction.
, VP Business Transformation Services Telecom, Media, Technology, Energy and Manufacturing markets, IBM Consulting
- Tuesday, May 62:30 pm - 2:50 pm PDTExpo Theater 4


